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N. N. Light

Trick or treat, we've got the perfect promo for what you need this October! #marketing #bookpromo



Trick or Treat, it's a month full of spooktabulous reads. Join our Trick or Treat Book Bonanza and reach readers!


We're pleased to announce sign-ups are open for our 5th annual Trick or Treat Book Bonanza. October is the countdown to Halloween. Halloween has always been a fun holiday for us growing up. We hope it still is a fun holiday for kids and adults. You can dress up as whatever you want and get candy and treats. What could be better? This is also the perfect time to scare yourself silly with spooky reads and indulge in all things paranormal. Trick or treat, we're got just what you need this October.

What is our Trick or Treat Book Bonanza? It's a month-long series of spotlights (like the Binge-Worthy Book Festival and New Year New Books Fete events) in October where readers can get their fill of certain genres, any format (e-copy, print or audiobook) books that readers won't get enough of (new releases or backlist) plus enter to win a $75 Amazon gift card.

Your book can be a certain genre, new release or backlist, at any price. Which genres? Well, if your book has elements of paranormal, fantasy, horror, suspense, supernatural, mystery, thriller, etc., it qualifies. We want everything from middle grade to erotic romance, and everything in between. If you have nonfiction, we'd love to feature those books as well. This event will be promoted as a month-long Halloween event.

If you have a sale or a new release in October, this is a smart way to promote your sale or new release for a low price. We can schedule your spot to go live on your release day or on your sale day. Please be sure to tell us the dates so we can coordinate.

Also, if you have a preorder going on, this is a great way to gain more preorders.

Note: your book does NOT need to be on sale for it to qualify for this event.

The price is $18 USD per book and all heat levels are welcome. As an added bonus, you can purchase social media follower add-ons for $10 per platform. Your options are BlueSky, Threads, Substack, Mastadon, Counter Social, Medium, WhatsApp, Reddit, TikTok, website, newsletter, blog, Facebook, Twitter, Instagram, Pinterest, Bookbub, Amazon, Goodreads, YouTube, Book + Main, Tumblr, LinkedIn, and Snapchat. This is an inexpensive way to gain followers the organic way.

When signing up for an add-on, please make sure you already have an account. We don't create an account for you. The entrants will need to sign up voluntarily, as per GDPR and CAN-SPAM rules. We don't collect email addresses and hand them out to you in an Excel spreadsheet like other promotional companies do.

Each book spotlight will be posted on N. N. Light's Book Heaven on a scheduled day throughout October. We don't post them all up at once but staggered throughout the month. It's a proven marketing technique as our readers love coming back each day to see what books are being featured. We're also giving out a customized graphic ($20 value) for every book featured in this event. To see an example, please scroll up to the very top of this post to see the graphic.

Like all of our promotions, the Trick or Treat Book Bonanza will have its own event page, will be promoted every day and we will hand out promotional materials which includes graphics and promo copy before the event starts.

The Trick or Treat Book Bonanza will go live October 1 so sign up today. There's a limited number of spots so don't delay. We don't want you to miss out on this inexpensive and successful promo to market your books.

Click the button below to be taken to our general contact page. Put "October Author Event" in the subject line so I know which event you're signing up for. Please be sure to include author name, book title(s), how many book spots you want to reserve, how many social media follower add-ons you'd like along with which platforms and your Paypal email address or the email where we can send the invoice so you can pay it via credit card or debit card.


Please share with your author groups and friends. We'd love to have them join us for our Trick or Treat Book Bonanza.

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